An open house is a big day for any real estate agent. A chance to put all your sales know-how and expertise to use in order to snag that potential buyer into closing the deal and selling them the house and life of their dreams.Learning to do this effectively is an integral part of any agent's real estate coaching and training.
You put up for sale signs, meet the seller, shake hands, exchange pleasantries and send them on their way.You wave goodbye from the driveway, safe in the knowledge that the house is clean and presentable for your impending buyers. However things don't always go as planned. As you'll know, an open house does not always guarantee a sale.
The real estate business is a service based one, and as such, realtors need to view themselves as providing a service to their customers and prospective buyers. Buyers looking for houses are in need. Be it the need for cheap and simple shelter, the need for luxury or the need for a practical home in which to raise their family, you must be the one to fulfill that need for them.
Closing a deal should therefore be seen as the logical next step in the decision making process that comes with buying a new property. Like with any big purchase, people are often hesitant when it comes to buying property. It is this fear a good realtor should work to help overcome.
A good realtor should know and understand the needs and limitations of any client they are working with as it relates to the property at hand. A good closing technique on the part of you as the agent should then be to take into account all the necessary information to inform buyers in this regard. By doing this you can better assist buyers into making a beneficial decision that they might not otherwise make without your help.
Perhaps try fragrance the house. The sense of smell is of course the most powerful trigger for memory and stamping the memory of a house into a buyers mind will do much to help your cause. An example of such fragrances could perhaps be scented candles or potpourri.Even something as simple as fragrant cleaning products or even aerosol sprays.
The apprehension to attempt to close a deal is no doubt strong in the face of failure or rejection for any agent. There is, however, no teacher stricter than failure and asking more often and learning to ask in the right way is important to mastering the art of closing the sale. In order to know how to succeed you must first learn how to fail.
With these simple hints in mind it is now time to take your first step into the exciting world of real estate sales. Be confident, remember your real estate coaching and training and most importantly never forget that you are performing a service for your customers. Never forget that service as always, is better with a smile.
You put up for sale signs, meet the seller, shake hands, exchange pleasantries and send them on their way.You wave goodbye from the driveway, safe in the knowledge that the house is clean and presentable for your impending buyers. However things don't always go as planned. As you'll know, an open house does not always guarantee a sale.
The real estate business is a service based one, and as such, realtors need to view themselves as providing a service to their customers and prospective buyers. Buyers looking for houses are in need. Be it the need for cheap and simple shelter, the need for luxury or the need for a practical home in which to raise their family, you must be the one to fulfill that need for them.
Closing a deal should therefore be seen as the logical next step in the decision making process that comes with buying a new property. Like with any big purchase, people are often hesitant when it comes to buying property. It is this fear a good realtor should work to help overcome.
A good realtor should know and understand the needs and limitations of any client they are working with as it relates to the property at hand. A good closing technique on the part of you as the agent should then be to take into account all the necessary information to inform buyers in this regard. By doing this you can better assist buyers into making a beneficial decision that they might not otherwise make without your help.
Perhaps try fragrance the house. The sense of smell is of course the most powerful trigger for memory and stamping the memory of a house into a buyers mind will do much to help your cause. An example of such fragrances could perhaps be scented candles or potpourri.Even something as simple as fragrant cleaning products or even aerosol sprays.
The apprehension to attempt to close a deal is no doubt strong in the face of failure or rejection for any agent. There is, however, no teacher stricter than failure and asking more often and learning to ask in the right way is important to mastering the art of closing the sale. In order to know how to succeed you must first learn how to fail.
With these simple hints in mind it is now time to take your first step into the exciting world of real estate sales. Be confident, remember your real estate coaching and training and most importantly never forget that you are performing a service for your customers. Never forget that service as always, is better with a smile.
About the Author:
When you want the finest real estate coaching and training check out this link to www.billfields.com. For complete details on training opportunities from master real estate coach Bill Fields, visit the main site today at http://www.billfields.com.
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